Martial Arts Classes Flyer

Client: Lightwork MMA

Location: Lake Placid, Vermontville, Plattsburgh

Project: Flyer for Martial Arts Classes

Objectives:

• Create a flyer that stands out amongst a wall of other flyers

• communicate the judgement free community of the classes

Outcome:

Lane reached out with a clear vision — not just for a flyer, but for what he’s building with Lightwork MMA. He wasn’t looking for something flashy. He wanted something real. A piece that could hang up next to twenty other flyers and still speak loudest — not through hype, but through honesty.

His ask was simple but intentional: design something that reflects the core of what Lightwork stands for. Strength, confidence, real technique, and a judgment-free space for anyone willing to show up and grow.

We went with a minimalist vector style, inspired by discipline and balance. The red sun grounds the design, the mountains echo the Adirondack roots, and every detail points back to the ethos Lane is cultivating. The result? A flyer that feels as focused and steady as the training itself — now making its way across Lake Placid, Vermontville, and Plattsburgh, ready to welcome the next round of students into the fold.